Check out our feature on the most expensive watches in the world, and discover the Swiss watches and luxury watch brands that have the biggest wow factor at the moment.
One thing is for sure, there is no end to the innovation, ambition and sheer technical wizardry of luxury watch brands. You may think you've seen it all, but even the most enthusiastic collectors of Swiss luxury watches are certain to find something to covet: it`s about far more than just telling the time, after all.